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Kansas Jayhawk Logos

Evolution of the Jayhawk | Shop Kansas Jayhawks College Vault Logos Colelction Explore the Jayhawk's Evolution University of Kansas College Vault Logo History

The University of Kansas logo has seen more than a century of transformation, each version reflecting a different chapter in Jayhawk pride. From the original 1912 illustration to today’s polished design, the Jayhawk logo history is a fascinating journey through school spirit, artistic style, and collegiate identity.

This page offers a look at the history of the Jayhawk mascot, from "Skinny Legs" to the modern smile, highlighting each step in the Jayhawk timeline and the evolution of vintage KU logos. Whether you're new to the Jayhawk mascot history or a longtime supporter, this is your ultimate guide to the history of Kansas Jayhawks.

1912 Jayhawk | Centennial Jay | Sexy Legs | Skinny Legs | Shop 1912 Jayhawks Logo 1912 Jayhawk

Centennial Jay / Skinny Legs

The 1912 Jayhawk marks the first official visual representation of the University of Kansas mascot, brought to life by Henry Maloy, a cartoonist for the University Daily Kansan. Prior to Maloy’s illustration, the Jayhawk existed mostly in name—widely used but never visually defined. Maloy’s iconic drawing gave the mythical bird a personality and physical form that captured the imagination of students and fans alike. Most notably, he added shoes to the Jayhawk’s feet, humorously explaining they were for “kicking opponents,” a detail that became a defining characteristic.

Unique among all iterations, the 1912 Jayhawk is the only version that excludes the "KU" monogram. Its gangly proportions—with extremely thin legs, a compact torso, and an upright posture—led fans to nickname it “Skinny Legs,” and the “Centennial Jay.” The design has even been likened to a flamingo due to its distinctive stance and silhouette. Though it would only remain the official emblem until 1919, this early Jayhawk set the tone for the character and evolution of KU’s beloved mascot.

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1920 Jayhawk | Chunky Jay | Shop 1920 Jayhawks Logo 1920 Jayhawk

Chunky Jay

The 1920 Jayhawk introduced a notable evolution in the mascot’s design—shifting from whimsical to resolute. This second official version of the Jayhawk adopted a more serious expression, reflecting a stronger and more assertive school spirit. Most significantly, it was the first time the “KU” monogram was incorporated directly into the design. This addition marked the beginning of a now-iconic tradition, as the monogram has appeared on nearly every Jayhawk logo since.

Visually, the 1920 Jayhawk is stouter and stockier than its predecessor, earning it the nickname “Chunky Jay.” Its thick limbs and broader body contrast sharply with the lanky, shoe-wearing 1912 version. Uniquely, the 1920 Jayhawk is also the only version that does not wear shoes—a notable departure from the playful footwear symbolism of “kicking opponents” introduced earlier. Although this design was in use for fewer than three years—making it the shortest-lived Jayhawk logo—it played a crucial transitional role in the mascot’s visual development, laying the foundation for the more enduring designs that followed.

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1923 Jayhawk | Duck Jay | Shop 1923 Jayhawks Logo 1923 Jayhawk

Duck Jay

Following the stern and compact design of the 1920 Jayhawk, artists Jimmy O'Byron and George Hollingbery revived a friendlier, more animated personality for the University of Kansas mascot in 1923. Their collaboration resulted in a lively, duck-like Jayhawk that reintroduced whimsy and approachability to the character. The overall silhouette mirrors the shape of a duck, with rounded features and a buoyant posture that stood in contrast to its more serious predecessor.

One of the most distinctive features of the 1923 Jayhawk is its beak—the largest of any version before or since—giving it a bold, almost comical charm. Though it maintained the "KU" monogram introduced in 1920, the softened expression and exaggerated proportions made this Jayhawk emblem more lighthearted and inviting, perhaps reflecting a cultural mood of optimism in the Roaring Twenties. Used from 1923 to 1928, this version is remembered as a brief but beloved chapter in the evolution of the Jayhawk, restoring character and energy to the mascot's design lineage.

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1929 Jayhawk | Spurred Jay | Cowboy Jay | Shop 1929 Jayhawks Logo 1929 Jayhawk

Spurred Jay / Cowboy Jay

By 1929, the Jayhawk underwent a dramatic transformation, adopting a fiercer and more athletic identity. Designed by Forrest O. Calvin, this iteration was intended to strike a balance between pride and intimidation—a mascot meant to rally fans and unnerve rivals. This version introduced a powerful stance and sharper lines, with visual cues that made it feel more battle-ready than any previous version.

Most notably, Calvin added a back talon to each of the Jayhawk’s yellow shoes, enhancing its aggressive edge. These talons, the largest and most pronounced of any Jayhawk design, have led some fans to interpret the shoes as cowboy boots with spurs—a nod to the Jayhawk’s frontier roots and defiant spirit. This version also synthesizes traits from earlier designs—combining the structure of the 1920 logo with some of the rounded personality of the 1923 version—while foreshadowing the modern Jayhawk’s refined outline. In use from 1929 to 1940, this Jayhawk marked a turning point in mascot design: a move toward a more mature and iconic form that would guide future renditions for decades to come.

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1946 Jayhawk | Smiling Jay | Classic Jayhawk | Shop 1946 Jayhawks Logo 1946 Jayhawk

Smiling Jay / Classic Jayhawk

The 1946 Jayhawk, drawn by Harold D. Sandy, became the defining image of the University of Kansas mascot—and the version most associated with KU to this day. After decades of experimentation with posture, mood, and style, Sandy brought the Jayhawk to life with a bold new energy: this was the first smiling Jayhawk in over 20 years. With its friendly grin, upright posture, and refined anatomy, the 1946 Jayhawk struck a perfect balance between approachability and pride.

Visually, the most notable update was the shift in color tone: Sandy introduced a vibrant royal blue, replacing the darker navy blues of earlier designs. This change helped modernize the mascot’s look and made it stand out more clearly on uniforms and promotional materials. The legs, shoes, and feather structure were further stylized, giving the bird a polished, athletic form that captured the spirit of mid-century collegiate athletics. Used officially from 1946 to 2005, this version didn’t just represent a new era—it defined it. Widely beloved and instantly recognizable, Sandy’s Jayhawk became a symbol of school pride not just at KU, but across the country.

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2006 Jayhawk | Modern Jayhawk | Shop 2006 Jayhawks Logo 2006 Jayhawk

Modern Jayhawk

In 2006, the University of Kansas introduced a carefully updated version of its classic Jayhawk, building directly on Harold D. Sandy’s iconic 1946 design. Rather than reinventing the mascot, the goal was refinement: a modernized, professional rendering that could carry the brand into the digital and global era. The most notable update came in the form of typography—this Jayhawk now wears the "KU" monogram in Trajan font, a typeface inspired by the stone carvings of ancient Rome, lending the logo a timeless, collegiate elegance.

Another key change is directional flexibility. While all previous Jayhawks faced left, the 2006 version was designed to face either left or right, offering adaptability across media, merchandise, and branding applications. This small but significant adjustment made the mascot more versatile for modern design standards. Still grinning with confidence and full of personality, the 2006 Jayhawk honors the legacy of Sandy’s design while meeting the aesthetic needs of the 21st century. In use from 2006 to the present, it remains a proud emblem of Jayhawk tradition and identity.

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Celebrate Jayhawk History with Vintage-Inspired KU Gear

The University of Kansas is built on more than wins and championships—it's built on legacy. From the moment the first Jayhawk appeared in 1912, the history of the Kansas Jayhawks has been told through bold designs, creative spirit, and unshakable school pride. The University of Kansas logo has changed over time, but each version reflects a different era in KU's story. The Jayhawk evolution—from “Skinny Legs” to today’s polished mascot—is more than a design timeline. It’s a visual history of the university itself.

From the playful charm of early drawings to the iconic form we know today, the Jayhawk mascot history tells a story of resilience, pride, and unity. These vintage KU logos are more than images—they’re milestones in the KU legacy and symbols of generations who have worn crimson and blue with pride.

At Rally House, we believe that every fan deserves the chance to connect with the KU logo history that resonates most. That’s why our College Vault collection offers gear that celebrates every stage of the Jayhawk timeline. Whether you're a fan of the 1912 original, the mid-century classic, or the modern 2006 update, we’ve got apparel and collectibles featuring each version of the beloved Jayhawk.

Ready to wear your piece of Jayhawk history? Rally House offers apparel that pairs tradition with modern comfort—perfect for cheering at Allen Fieldhouse, tailgating outside David Booth Memorial Stadium, or repping KU on the go. Discover logo-themed gear that celebrates every era of Jayhawk history, including:

KU Vintage Logo Headwear
Vintage Style KU Graphic Tees
Throwback KU Hoodies
Historic KU Jersey Collection

Whether you’re shopping for yourself or a proud KU alum, Rally House is your destination for Kansas Jayhawks apparel and accessories. Visit a store near you or shop online to explore our wide selection. And if you're looking for the perfect gift, a Rally House gift card is always a win for any Jayhawk fan.

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